HOLY—ultimately cognate with "whole"—to me means that man is part of a whole. Our deeds and acts should be directed by this. We are but one of many species on this planet and, as evolution goes, even a relatively recent one.
The title for my piece is taken from the product name HOLY, printed on a cardboard box I found in a small storage room while doing globalization research on Bali in the spring of 2015. The box is for ‘Holy Mood’ drinking water, sold in throw-away plastic cups.